MySpace launched Music Romeo on August 12, 2010. The application can be described as Pandora for video. Instead of choosing artists or songs, this application goes off of genre and mood. Even better, the algorithm for song selections is supposed to use social media trends to pick what’s new and hot. This could be a potentially great idea.

Although it was featured in a MySpace press release, the application itself wasn’t developed by MySpace and users are warned about its third party status before installing. (We Are Hunted developed the application.) Also, finding the application might not be the easiest task for people hearing about it via word of mouth. Googling “MySpace Romeo” pulls up an artist account, followed by news articles about the application. It seems like the only thing making the application popular is the iPad app.

The functionality of Music Romeo should be considered in its beta stage. When I first tried out Romeo, I chose “country” and “I’m feeling naughty”. After 2 songs, a Bill Engvall standup performance played. I can certainly understand the country tag, but I cannot understand the “I’m feeling naughty.” And for those of you wondering about the content of the Bill Engvall video – it was him talking about the Ionic Breeze machines from 15 Degrees Off Cool.  If Romeo catches on, it will need a lot of tweaking.